5.3. Use of User’s Data
• The following reasons explain SITE’s uses of collected data:
o To provide a safe, efficient and customized experience by enhancing the
algorithms used to provide our Websites and Services.
o To manage the service; SITE uses the data it collects to provide SITE’s services
and features to Users, to measure and improve those services and features, and
to provide Users with customer support and properly communicate with you.
o To prevent potentially illegal activities, ensure the security of the service and
protect against fraud or the violation of SITE’s terms, as well as comply with and
enforce relevant terms, conditions and policies, including this Privacy Policy and
other related terms of use.
o To improve SITE’s services or product by analyzing the collected Personal Data.
o To identify and contact Users; SITE may contact Users with service-related
announcements from time to time. They may opt out of all communications
except for essential updates.
o To market, promote and drive engagement with SITE’s services/products that
include communicating new features, survey requests, newsletters, and events
that SITE thinks may be of interest to the User.
o To perform data analytics (including market research, trend analysis, financial
analysis).
• SITE uses data about the User when SITE is given consent to do so for a specific
purpose that is not covered in this policy.
5.4. Share of User’s Data
SITE might share the User’s Data depending on the type of information:
• With user’s consent: SITE may disclose or share user’s information with user
consent. SITE may obtain user’s consent in writing; online, through “click-through”
agreements;
• when user accept the terms of use on SITE’s websites or when user use SITE’s
services;
• orally, either in person or on the phone; or by other means.
• In a business transfer: SITE may disclose or share user data as part of a corporate
business transaction, such as a merger or acquisition, joint venture, corporate
reorganization, financing, or sale of company assets, or in the unlikely event of
insolvency, bankruptcy, or receivership, in which such information could be
transferred to third parties as a business asset in the transaction.
• To non-affiliated Third-Parties: SITE may disclose or share user data with certain
Third- Parties to facilitate user’s access and use of SITE’s websites and SITE’s
services, including but not limited to internet service providers, data analytics
providers, governmental entities, operating systems and platform, service providers
who provide SITE a service (e.g., credit / debit card processing, billing, shipping,
repair, customer service, auditing, marketing, debugging to identify and repair errors
that impair existing intended functionality on SITE’s websites, and/or protecting
against malicious, deceptive, fraudulent, or illegal activity). SITE does not share
sensitive personal data with Third-Parties for marketing purposes. If SITE collect or